Ancestry.com Campaign, Anomaly
“Bring your backstory to life with Ancestry" slowly unveils the portrait of an ancestor, their visage becoming clearer with each discovery. Collaborating closely with the Anomaly team, our sequences delved into the rich textures inherent in archival documents and photos. We then animated these textures to explore the nuances of the mediums experienced at the time.
Creative Director: Clarissa Donlevy Art Director: Olga Midlenko Designers: Sky Bird, Tnaya Witmer, Jean Hwang Animators: Jim Pierce Nader Husseini, Alex Silver, Peter Murphy, Zack Citro Editor: Doron Dor Producers: Jazeel Gayle, James Howell Production Coordinator: HJ Kim Executive Producer: Luke Colson Deputy Head of Production: Zach Wakefield Head of Production: Kate Berry Managing Director: Jennifer Sofio Hall Design Studio: Elastic